New Outdoor Brand 'DOD' Opens First Store in Korea > K-Culture

Global lifestyle camping brand DOD, launched in Japan in 2008, has opened its first apparel store in Korea at Shinsegae Centum City Mall in Busan. Operated by Highlight Brands, the store marks the beginning of a plan to establish 15 locations by the end of the year.

DOD, known for its innovative and unique camping gear, is now expanding into lifestyle apparel with a focus on stylish and distinctive designs. The new store features a "Zen" style concept with minimalist decor, emphasizing a natural and relaxed atmosphere.

The store offers a range of products including lightweight outerwear, anoraks, vests, T-shirts, jogger pants, and camping accessories like lanterns and mugs, blending outdoor functionality with everyday fashion.

[이 게시물은 최고관리자님에 의해 2025-03-17 11:54:53 K-Beauty / Fashion에서 이동 됨]